SEO Tips Blog
Search engine friendly URLs
Monday, September 11, 2006
Here are some tips to make all your dynamic urls crawling by spiders.
(Taken from SEO News - September 7, Issue #135)
 Unfriendly dynamic URL's are a common side effect of using a Content Management System that is not designed with search engine rankings kept in mind. Here are some examples of some unfriendly URL's:
Sample 1:
http://www.mydomain.com/myproducts.php&354=prod333&subproduct
Sample 2:
http://www.surfboardsatsea.com/boards/filename.php?id=F98ZF4
&productId=39222&ion=wicked&brand=582&template=532
These URLs are problematic because a search engine may consider these addresses too complex to spider. Why too complex Suffice it to say that the more complex the URL, the higher the chance that a search engine robot will consider the content too dynamic to read; it changes too often to be valuable to a search engine.
The way around these types of URLs is actually not so difficult; it may only require a small investment of time and money. The 'time' will be required when researching which URL fix is right for your system. The money may be required to pay a programmer to implement and test the new URLs. Here are how the URLs might look once they are fixed to be search engine friendly:
Sample 1 Fixed:
http://www.mydomain.com/myproducts/354/prod333/subproduct/
Sample 2 Fixed:
http://www.surfboardsatsea.com/boards/wickedboards/39222/board532/
These URLs are better because they do not include the extraneous characters that are so telltale on dynamic websites. In addition, the URLs are designed to appear like normal website directories when in fact they are dynamic URLs.
Important: it is vital that you minimize the length of the URLs that you use. Search engines may stop crawling a website if there appear to be too many subdirectories. The samples above show fixed URLs that have about as many subdirectories as I would allow (4). 
Directory submission - Increase your site popularity
Monday, September 04, 2006
Here is another list of directories that you can submit your site link to increase traffic and popularity.
http://www.jayde.com/
http://searchsight.com/
http://www.cyberwebsearch.com/
http://www.clickey.com/
http://www.re-quest.net/
http://www.somuch.com/
http://www.cantufind.com/
http://www.bhanvad.com/
http://www.a-free-directory.info/
Use your H1 tag effectively
Thursday, August 31, 2006
The H1 tag is designed to tell the page topic. As the text on this tag describes your page content, search engines considered this tag as your page title and they give more weight to terms designated by this tag. Also note that use of many <H1> tags may dilute the importance of your page and cause problems in evaluating pagerank of your site.
By default <h1> tag is realy big and may not suit to your page layout. But you can use CSS to define the format of <h1> tag so that it fits in with your overall design. See some examples below:
-----------
h1 {font-family: Verdana,Tahoma,Arial,Helvetica,Times New Roman; font-size: 16pt; color: #000;}
-----------
h1 {margin:0px; padding:0px; font-size: 16pt;}
-----------
h1 {background-image:url(/images/image.jpg);margin:0px; padding:0px; font-size: 16pt;}
-----------
Some tips:
1) Use <h1> tag only once in a page
2) It should be at the top of your page
3) Avoid using class attribute within the <h1> tag (eg: <h1 class="exmp">your header</h1>)
4) Avoid graphical titles, use all six header tags instead
5) Avoid use of other tags inside the <h1> tag (eg: <h1><span class="text">your header</span></h1>)
Blog submission links part 1
Monday, August 28, 2006
Here are 10 Blog links that you can submit your blog (Blog home and submission page):
http://directory.google.com/Top/Computers/Internet/On_the_Web/Weblogs/
http://dmoz.org/add.html
http://w.moreover.com/
http://w.moreover.com/cgi-local/site/sourcesubmission.pl
http://www.syndic8.com/
http://www.syndic8.com/suggest.php?Mode=data
http://www.newsknowledge.com/
http://www.newsknowledge.com/products/suggest_new_source.html
http://www.genecast.com/
http://www.genecast.com/news/create.jsp
http://www.technorati.com/
http://www.technorati.com/ping.html
http://www.popdex.com/
http://www.popdex.com/addsite.php
http://www.blogstreet.com/
http://www.blogstreet.com/bsibin/add.cgi
http://www.blogwise.com/
http://www.blogwise.com/submit
http://www.boingboing.net/
http://www.boingboing.net/suggest.html
Is robots.txt file a must?
Wednesday, August 23, 2006
Search engine crawlers first look into this special file when it visit your site and this text file tells which files should be indexed and which pages should be ignored in their search results.
Although this file is very important, use it only if you want to restrict some of your files being crawling by search engine robots. Here are some situations that could open a way to use this file on your site:
1) You want to restrict some robots crawling from entire website.
2) You have some directories contain private data that don't need to be indexed
3) Certain pages are temporary or not completed so don't need to index those till its completion.
4) You need to protect some files from viewing publically.
How to create robots.txt file
Robots.txt is a simple text file that can be created in Notepad. It should be saved to the root directory of your site. It is also easy to create a basic robots.txt file but if you misconfigure it, you can accidentally prevent your site from being spidered and indexed.
Following keys are allowed in the robots.txt file:
1) User-agent: Here you can specify the name of robot
2) Disallow: It tells the robot(s) which parts of your website are out-of-bounds.
Examples
To exclude a file named "sample.htm" located at the root of your site, from spidering Googlebot (Robot of Google):
User-Agent: Googlebot
Disallow: /sample.htm
To exclude a folder named "data" located at your root directory and its all files from all spiders and bots:
User-Agent: *
Disallow: /data/
To prevent all robots indexing your site:
User-agent: *
Disallow: /
Some useful links on robots.txt file:
Database of Web Robots
Robots.txt Syntax Checker
Robots META Tag
Robots.txt generator
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